Research on Retailer Ordering Considering Loss Aversion and Anchoring Effect

Research on Retailer Ordering Considering Loss Aversion and Anchoring Effect

Chen Zhi, Li Ping, Liu Xiaohong, Zhang Renlong

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Journal of Industrial Technological Economics ›› 2019, Vol. 38 ›› Issue (5) : 3-11. DOI: 10.3969/j.issn.1004-910X.2019.05.001

Research on Retailer Ordering Considering Loss Aversion and Anchoring Effect

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{{article.zuoZheEn_L}}. {{article.title_en}}. {{journal.qiKanMingCheng_EN}}. 2019, 38(5): 3-11 https://doi.org/10.3969/j.issn.1004-910X.2019.05.001

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