The Impact of Consistency in Online Reviews on Consumer's Purchase Intention

Wang Hongwei, Zhao Jialing, Huang Yuxin, Feng Suling

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Journal of Industrial Technological Economics ›› 2024, Vol. 43 ›› Issue (8) : 139-149. DOI: 10.3969/j.issn.1004-910X.2024.08.013
TECHNICAL ECONOMY

The Impact of Consistency in Online Reviews on Consumer's Purchase Intention

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{{article.zuoZheEn_L}}. {{article.title_en}}. {{journal.qiKanMingCheng_EN}}. 2024, 43(8): 139-149 https://doi.org/10.3969/j.issn.1004-910X.2024.08.013

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