Pricing Strategy of Multi-Channel Supply Chain Based on Retailers’ Opening Online Channel

Pricing Strategy of Multi-Channel Supply Chain Based on Retailers’ Opening Online Channel

Liu Hao,Wang Zhiping,Li Taoying

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Journal of Industrial Technological Economics ›› 2017, Vol. 36 ›› Issue (11) : 44-54.

Pricing Strategy of Multi-Channel Supply Chain Based on Retailers’ Opening Online Channel

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